Amazon integrates Goodreads into UK devices

Book recommendation site Goodreads has been integrated into Amazon’s Kindle and Fire tablet devices in the UK, Amazon has announced. 

The company bought Goodreads, a website hosting a book lovers’ community and giving personal book recommendations, in April 2013 for a reported $150m.

In September that year, Amazon announced the website’s functions would be integrated into its new Paperwhite device. Now the Goodreads functions will also be rolled out to other Amazon e-reader and tablet devices in the UK, including Kindle Voyage, the latest generation Kindle, Fire HD 6, Fire HD 7 and Fire HDX 8.9, as well as previous-generation Fire models. 

Goodreads c.e.o Otis Chandler said integrating Goodreads into Amazon devices was one of the “most popular requests from our members.” He added that the UK was the largest market for Goodreads in Europe. 

The integration is free and existing models will be updated in the next few weeks, the company said.   

Chandler said: “The UK is the largest market for Goodreads in Europe and bringing Goodreads onto Kindle e-readers and Fire tablets has been one of the most popular requests from our members. Now, we’re right there on your favourite reading device.”

Jorrit Van der Meulen, vice president of Amazon Devices EU, added: “Kindle is the world’s largest community of e-readers, and today we’re excited to combine it with the world’s largest community of book lovers. With Goodreads integration on Kindle, readers in the UK can now share favourite passages, see what their friends are reading, rate books, and discover their next book—all from your Kindle e-reader or Fire tablet.”
 
Goodreads has 40m members.