Bloomsbury hires IP and brand director

Bloomsbury has hired John Lomas-Bullivant, who has previously worked at HIT Entertainment, Pearson, TV-Loonland and Kickback Media, as an intellectual property and brand development director.

Emma Hopkin, m.d. of consumer publishing, said Bloomsbury created the role as part of its strategy to focus on “transmedia” and maximising rights.

She said: “We are delighted to welcome John to Bloomsbury. He will increase our ability to maximise the value of our current and future rights portfolio, and also our ability to identify brand opportunities at acquisition stage.”

Lomas-Bullivant added: “I am very excited to be joining Emma and the team at Bloomsbury. Helping them develop their IP and brand strategy across children’s and adult publishing is a fantastic opportunity. I am really looking forward to contributing to the company’s on-going success.”