Surgery Sessions for this year's Marketing & Publicity Conference

Delegates attending The Bookseller’s Marketing & Publicity Conference on 13th June can sign up now for a marketing or publicity quick-fix, get lessons on how to galvanise a campaign, advice on how to use influencer marketing, and receive instruction on making effective presentations.

The 20-minute Surgery Sessions, take place at the conference, and can be booked via Kirstine.bowen@thebookseller.com. The full list follows below.

Speakers at the conference include Julia Kenyon, director of Brand and Content Marketing at BBC Worldwide; Tanya Joseph, behaviour change consultant and architect of This Girl Can; Annie Stone, account manager, BookBub; Natasha O’Neill, account manager, Jack Arts Agency; and Leilah Skelton, senior bookseller, Waterstones Doncaster.

More details can be had here.

Miriam Robinson, programme director for the conference said: “Each year, 300 marketers and publicists from across the industry join us for a day of talks, panels and networking, all designed to shake up your thinking and spark new ideas for your campaigns. This year’s theme calls on us to push beyond the norm to reach new readers. Whether it’s discovering new channels, gaining fresh insight or just shifting the way you think, 13 June is THE day for Bursting the Bubble.”

Surgery Sessions:

MARKETING QUICK-FIX
Need a creative kick-start or a ideas to get a slow campaign moving? Ellen Upton is here to help.
 
PUBLICITY QUICK-FIX
Looking for a fresh angle for your pitch? Spend some time with Four Colman Getty’s Chris Baker
 
CONTENT CREATION
What type of content will take your campaign to the next level? Ask the experts Rachel O’Malley and Daniel Collins from The Big Shot
 
INFLUENCER IDEAS
Wondering how influencer marketing could help your campaign? Have a chat with Joe Friend from Social Circle
 
PUBLIC SPEAKING SAVIOURS
Have to make a speech or presentation for work? Helena Kulikowska and Alice White from The COR Collective have the tips to get you through.