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Spotify and Pearson to speak at FutureBook Conference
Will Page, director of economics at Spotify, Steve Ackerman, managing director of Somethin’ Else, Ian Small, c.e.o. of AudioBooks.com, Tom Hall, vice president Learning Platforms, Schools and English at Pearson, and Caroline Wright, director general of British Educational Suppliers Association (BESA), are the latest speakers added to the line-up of FutureBook, The Bookseller’s digital publishing conference.
Page will speak at the AudioBook Revolution stream and will address what lessons the book business can take from music’s transition to mobile listening, as well as Spotify’s experiences beyond music, including spoken word. He will also look to the future of mobile listening as part of a panel on the next innovation for audio. Page joins Ian Small, c.e.o. of AudioBooks.com, as the latest addition to the audiobooks conference: Small will talk about the growth of audiobook downloads in North America and what its consumer data tells it about how listeners listen.
Ackerman joins a panel on growing consumer audiences, chaired by freelance marketeer Miriam Robinson, that also includes Albert Hogan, director, group marketing and audiences, Penguin Random House, Lee Dibble, communities director at Pan Macmillan, and Niamh Murray, marketing director at Serpent's Tail and Profile Books. Ackerman will talk about the approach Somethin’ Else takes to customer acquisition, how it uses social and developing a "joined up" content strategy.
Pearson’s Tom Hall and BESA's Wright are part of the EdTech for Publishers line-up, and will keynote on the state of the EdTech market and what role there is for traditional education publishers in the rapidly changing world. They are joined in this session by Kate Worlock, vice president & lead analyst, Outsell; and James Gray, chief executive, Kortext.
This is the final week to secure tickets at early-bird rates for the three conferences, each taking place on 2nd December at 155 Bishopsgate. For more information, visit www.thebookseller.com/futurebook-conference.
