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Simon & Schuster UK has promoted Sara-Jade Virtue to a newly created role, special sales director and brand director for commercial fiction.
Virtue reports into group sales director Gill Richardson.
The new role will see her take on responsibility for driving forward S&S's online community for commercial fiction, BooksAndTheCity and working closely with the adult marketing, publicity, sales and editorial teams to create brand growth plans for key fiction authors.
Richardson said: "In addition to her sterling work delivering and exceeding our Special Sales Budgets each year, Sara-Jade's passion for commercial fiction and championing of our authors via the BooksAndTheCity platform are second to none. Her boundless energy has seen us gain a reputation throughout the industry for creativity and innovation in this area. Sara-Jade has carved out a real niche for Simon & Schuster UK in the world of women's fiction, organising many peerless author and blogger events over the past few years."
Virtue has worked at S&S since 2007.