International showcase: Spotlight on China

Curious about what international titles are topping bestseller lists in China, which Chinese authors are making waves abroad, and how evolving social and economic shifts are influencing what gets published in the region, and how? Presented by the Beijing International Book Fair, this session will dive into the latest data from OpenBook to reveal essential insights into the Chinese book market and uncover seven key trends crucial to understanding Chinese readers, writers, publishers and retailers, including media convergence with audiobooks and online literature, AI-driven transformations, and the evolving positioning of physical bookstores.