PANEL: Risky Business: The Challenges and Potential of Today’s Event Landscape

It’s not exactly an easy time for events. Combine a cost-of-living crisis, post-pandemic behaviour changes, pressure for big tours and upheavals in festival funding, and you’d be forgiven for taking a step back. And yet, events - as we all know - are so often where the magic happens. This panel will take a look at the current landscape and discuss practical, forward-looking solutions - from creative programming to social media boosting - to turn today’s challenges into opportunities.