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Frankfurt-based publishing technology and distribution company Bookwire has integrated ChatGPT as a beta version into its “Bookwire OS – One Solution” software.
The organisation says that with the integration it aims to offer publishers “the latest technology and ensure the best service for the industry".
During the beta phase, publishers will be able to test the benefits of the artificial intelligence tool for their digital book marketing. As an example, it says ChatGPT can be used to create automated blurbs and social media posts for Instagram, Twitter or Facebook.
“As ChatGPT cannot access content from OS but only publicly available information on the internet, the tool is particularly interesting for backlist titles,” Bookwire states. “With just one click, publishers receive tailored texts for various scenarios from everyday publishing life. Publishers are free to decide whether they want to use the tool for their content.
“Bookwire will only submit requests to ChatGPT if the publishers have expressly agreed. Bookwire only provides the technical interface and does not assume any responsibility for the content created by ChatGPT.” It goes on that “it is important to emphasise that ChatGPT in Bookwire OS cannot access content or metadata but only uses publicly accessible information on the internet”.
John Ruhrmann, managing director and co-founder of Bookwire, said: "We are very pleased to offer our customers the use of ChatGPT in Bookwire OS. Our mission is to always offer our customers the latest and best technologies to help them market their digital works even more successfully. We want to inspire our publishers to work creatively with ChatGPT and test how they can benefit from it."
Holger Tuletz, head of product at Bookwire, added: "The integration of ChatGPT into Bookwire OS is an innovative step to offer our customers the best possible service and to use AI as a tool for efficiency and automation. We are excited to continue exploring the possibilities of artificial intelligence and testing how it can help our customers."