HarperCollins bags Smith's Not a Life Coach

HarperNonFiction has bagged Not a Life Coach, the second book from online personal training star James Smith.

Executive publisher Oliver Malcolm and editorial director Lydia Good acquired world all language rights from Luke Betts at James Smith Media. Not a Life Coach will be published on 26th November 2020.

The book is Smith's follow-up to January's Not a Diet Book (HarperCollins) which hit number one on the Sunday Times bestseller list and sold 51,194 copies in hardback up to 21st March through Nielsen BookScan.

In his second book, Cook will “dismantle everything we think we know about the path to fulfilment and happiness”. The publisher said: “With hard-hitting home truths and a helping of tough love, James will help readers re-set their outlook and redefine their goals, for good.”

Smith, who has more than one million social media followers, said: “I'm incredibly excited to be writing Not A Life Coach to bring a different perspective to how readers perceive their own mindset. In a world where people are so caught up with how they look they can often overlook how they feel, how they see the world, how they see success and how they judge their own progress. I will show people how to accomplish more, and how to have a different outlook on life with every chapter. From mental wealth, relationships and motivation, to uncovering why playing it safe by societies standards can be tremendously risky. I'm not your life coach, but I will change your life.”

Good added: “James has already helped hundreds of thousands of readers with his first book and his online academy, and we’re so excited to share what he has in store for his second book. With his unique voice and no holds barred attitude James delivers genuine down-to-earth guidance, advice, and inspiration to empower you to take those crucial steps to achieving the positive changes to your life, wellbeing and happiness that you’ve been too afraid to make.”