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Mind body spirit publisher Toran Press to launch at LBF
A boutique body, mind and spirit press is launching at London Book Fair, focusing on "beautiful, thought-provoking" books for children and adults.
Toran Press was conceived by Vineet Sharma, who is also m.d. at Parragon Publishing India, and Nicola Deschamps, former brands and licensing publisher at Parragon Books and owner of Target Editorial.
The press will focus on publishing books orientated towards the mind, body and spirit market promoting positivity and wellness in children and adults. Its name has been derived from the Sanskrit word to describe a colourful and meaningful decoration that was traditionally used to adorn front doors on celebration days.
"During 2020, when the UK was in the grip of the pandemic, Vineet and I began discussing the merits of starting up a boutique mind, body and spirit imprint, creating beautiful thought-provoking books that would promote positivity and wellness in both children and adults," Deschamps explained. "We were inspired by the growing public interest in health and wellbeing, and the drive in society to celebrate diversity. Vineet invited me to become the publisher, and book development began in 2021. We chose the name Toran Press for good reason—we hope our books prove similarly inviting and improve readers’ quality of life."
Kicking off the list will be a picture book series created to showcase tribal and folk art from around the world. Author Alan Durant has written two of the stories. Also coming are two mindful colouring books; all titles will be available to see at the fair.
Sharma has brokered a licensing deal with US-based Cottage Door Press to republish titles from its backlist, which includes adult food and cookery books acquired from former publishing house Parragon Books, following its closure in 2018. The imprint plans to generate titles focusing on nutrition, health and lifestyle.
The publishers have said they are committed to being responsible and sustainable and are investigating the use of vegetable-based inks.
