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Orbit UK launches new horror imprint
Orbit UK has launched Run For It, a new horror imprint and Hachette UK’s first dedicated horror list.
The first titles to be published under Orbit’s new imprint are scheduled for publication in autumn 2025. Run For It shares its name with the new imprint announced by Orbit US.
Publisher Anna Jackson commmented: "The growth of the horror market in the UK has been widely reported, and we’re thrilled about the fact, because here at Orbit we’re huge fans of the genre. There’s never been a better time to set up a new list that is dedicated solely to horror, which will put a spotlight on the most exceptional and gripping voices in the area. It feels particularly exciting to launch this during Orbit’s 50th anniversary year, when we’re celebrating our long, illustrious history, and also the bright future ahead.”
Earlier this year, The Bookseller reported that 2023 was the biggest year since accurate records began for Horror & Ghost Stories. The category was up 54% year-on-year value to £7.7m through Nielsen BookScan.
