Sam Missingham launches global community for booktokers, authors and publishers

Sam Missingham, of The Empowered Author, has launched MeetTheBooktokers.com, a global community for booktokers, authors and publishers. The website is a new global platform that showcases the work of booktokers. According to Missingham, the site has been designed to facilitate the relationships between authors, publishers and booktokers. In particular, it will help authors and publishers, “who don’t necessarily want to spend time on TikTok, find great booktokers who will love their books”.

Missingham said: “I noticed that lots of authors and publishers didn’t have a presence on TikTok, and as a consequence were missing out on engaging and connecting with a huge community of book influencers. I built the site so that books can find the right booktokers and vice versa.”

She explained that the site will let authors and publishers promote their books, while publishers can promote their influencer campaigns. It will also allow for targeted and bespoke campaigns. Missingham explained the site will also offer Booktoker book tours, for books released in January 2025.

Sam can be contacted on: Sam@MeetTheBooktokers.com