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W W Norton will publish a book from Condé Nast journalist Nate Anderson about how to be fulfilled "in an age of ubiquitous technology".
Brendan Curry, senior editor at WW Norton acquired world English rights to In Emergency Break Glass: Friedrich Nietzsche’s Guide to Joyful Living in a Tech Saturated Age from Piers Blofeld at Sheil Land Associates for a healthy five-figure sum.
"This book will let the great 'master of suspicion' turn his eye on the glittering promises of our digital age," Sheil Land Associate said. "But it won’t be another book on how our 'smartphones are killing us'. Instead, the goal is a joyful, forward-looking book that uses a powerful philosophical voice to help readers think more deeply about personal fulfilment and transformation in an age of ubiquitous technology."
Anderson is a technology editor at Condé Nast’s Ars Technica and is deeply embedded in the digital world the book will critique. He said: "This story is also my story. I have been startled over the last year by how bracingly relevant Nietzsche feels on these matters. I want to share that surprising discovery with others and am delighted that Brendan Curry and the team at Norton shares my excitement at doing that."