Audible scores the debut audiobook from Chelsea FC Women manager

Audible has acquired Kill the Unicorn: Forget Perfection, Embrace Your Flaws, and Be Your Best, the debut audiobook from Emma Hayes, manager of the FA WSL club Chelsea FC Women, written in collaboration with author Michael Calvin.

Rights were acquired from Rory Scarfe at The Blair Partnership, and Kill the Unicorn will be released as an Audible Original on 31st August 2023.

Audible states: “Few people know how to get the best out of people better than Emma Hayes. As the coach of Chelsea FC Women, she has led the club to 14 major trophies.

"She is a widely celebrated figure in sports media and has been named TV pundit of the year by both Broadcast Magazine and the Sports Journalists Association. In 2021 she was named Best Football Coach by FIFA, in 2016 she was named MBE in the Queen’s 90th birthday honours list, and in 2022 was awarded an OBE for her services to football.

“In her first ever book, Emma shares her experience of managing a high-performance football team to draw out life lessons and techniques that listeners can apply to their own professional and personal circumstances."

Narrated by Hayes, it is also described as “a fascinating look into the world of women’s football told by a woman at the centre of it, with frank, entertaining anecdotes from on and off the field".

Hayes said: “Kill The Unicorn challenges the status quo of football leadership. With this book I aim to demystify the role of leader and give my honest insight into managing human beings, and attempting to bring the best out of them.”

Aurelie de Troyer, head of content UK and Canada at Audible, said: “Emma’s approach to management is inspirational, with applications for all of us, and we are pleased to be working with her to share her invaluable knowledge with our audiences.”