DK Children's expand Pop Up Peekaboo series into picture books

DK Children’s is expanding its Pop Up Peekaboo series into picture books with Say Peekaboo, written by Anne Forni alongside illustrator Sebastien Braun. The first book, Valentine’s Day, will focus on seasonal and milestone moments for preschoolers and will publish in November 2025.

The deal for world rights, including audiobook, was brokered by trade strategy director, Arabella Stein, directly from Forni for text and from Nicky Lander at The Bright Agency for illustrations.

Stein said: "Our beloved and bestselling Peekaboo series has been enjoyed around the world by so many that we felt this was the perfect time to bring the brand into picture books with exactly the right author and illustrator partnership behind it."

The first Pop-Up Peekaboo title published in 2011, and in 2022 the series diversified with the first illustrated Pop-Up Peekaboo titles publishing, beginning with Butterfly.

Braun added: "I’m absolutely delighted and honoured to be illustrating the first titles in the DK Peekaboo series. I can’t wait to bring these stories to life with lots of vibrant colours, making them as engaging and fun as possible for little readers."

Forni said: "It’s such a lovely series, full of child appeal."

Valentine’s Day, publishes globally in November in paperback. A second title, Easter Surprise, publishes two months later with a further two titles scheduled for 2026. A Say Peekaboo audiobook collection is coming in late 2026 with narration and full-sound design.