HarperNonFiction pre-empts ‘crucial’ budget cookbook by TikTokker Lane

HarperNonFiction has pre-empted Feed Your Family for Under a Fiver by Mitch Lane, a TikTok creator known on the platform as @mealsbymitch.

Publishing director Lydia Good bought world all language rights from Emily Sweet at Emily Sweet Associates, with the book scheduled for release in hardback and e-book formats on 27th April 2023.

The book is described as an “authentic, inclusive and accessible budget cookbook committed to providing a crucial lifeline to every family in need of quality but cost-effective recipes in these unprecedented times, regardless of their experience, equipment or time constraints”.

Lane, whose videos have racked up more than 480 million views, said: “Times are tough out there for a lot of people at the moment; we’re feeling the pinch of the cost-of-living crisis more and more each day. I want to show you that it’s still possible to create indulgent, comforting and wholesome meals to feed your family with just a fiver in your pocket.

“Just because you’re on a budget, doesn’t mean you can’t enjoy a proper tasty meal and satisfy the hungry bellies in your house. It doesn’t matter if you’re a complete novice or beginner cook: these recipes are super simplistic that anyone of any skillset can have a crack at! I really hope you enjoy them as much as I do.”

Good added that Lane’s book “will be an essential and inspiring resource for families all over the country”. “This is real food for busy families on a budget,” she said. “Mitch knows first-hand how daunting it can be to fill a trolley and feed a crowd, and has come up with hundreds of creative, simple and delicious ways of doing so, all with the intention of others to do the same, and we couldn’t be prouder to be publishing his début recipe book.”