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Transworld has scooped Level Up, the first book from Rob Dial, creator of The Mindset Mentor podcast.
Helena Gonda acquired UK and Commonwealth rights, including e-book and audio, from Jordan Lees at the Blair Partnership on behalf of John Maas at Park & Fine Literary & Media. HarperOne will publish in the US after rights were bought from the Park & Fine Literary Agency. The book will be published by deputy publishing director Kate Fox.
Level Up is a "step-by-step guide to revolutionise the way you approach your life and your goals" in a "ground-breaking roadmap to unlock your full potential and transform your life".
Dial’s podcast — "The Mindset Mentor" — has been downloaded over 250 million times according to the publisher.
Fox commented: "Rob Dial has inspired millions with his podcast and coaching to do that little bit better each day. We at Transworld are so excited to be publishing this no-nonsense, achievable but transformative programme in the UK."